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The SOAPOINT team has been handcrafted with people that can stay the long haul. No tears here, these creatives have skin thicker than a Pantone guide book. They know things only get better by doing them 100 times and then doing them once more for fun. Our team is full of tough, deliberate souls working to create our own ideas of success and happiness.

mike

MIKE HORNBECK

 Creative Director 

Bachelor of Fine Arts – Emphasis in Graphic Design – Fort Hays State University – 2004

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KAT WEST

 Art Director 

Bachelor of Fine Arts Degree: Graphic Design and Multimedia – Rocky Mountain College of Art and Design – 2003

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MIRANDA JACKSON

 Controller 

Bachelor of Arts in Communication: Emphasis in Organizational and Interperonsal Communication – University of Oklahoma – 2014

drew

DREW HARRIS

 Web Designer 

Bachelor of Art: Emphasis Graphic Design – Mississippi College – 2010-2013

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RYAN FISHER

 Graphic Designer 

Bachelor of Arts: Graphic Design – Rocky Mountain College of Art and Design – 2014

paige

PAIGE PINSON

 Graphic Designer 

Bachelor of Arts: Emphasis in Graphic Design – Mississippi College – 2013

kate

KATE FISHER

 Copy Writer 

Bachelor of Science in Integrated Marketing Communication from the Meek School of Journalism & New Media – The University of Mississippi – 2013

austin

AUSTIN SCHOTT

 Graphic Designer 

Bachelor of Arts: Graphic Design – Rocky Mountain College of Art and Design – Current Student

henry

HENRY WARD

 Social Media Specialist 

Bachelor of Arts in Organizational Communication – Metropolitan State University of Denver – 2013

FEEL LIKE SHOOTING THE SH!T WITH US SOMETIME?







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Our roots in the print game are legendary. That starts with our team and the results they produce daily. There is over 35 years worth of print and install service amongst our team and it shows. Yes, we are the sh!t legends are made of.

chris

CHRIS McHUGH

 Production Manager 

Graphic Design – Platt College

ethan

ETHAN METHERD

 INSTALL MANAGER / SPECIAL PROJECTS 

Bachelor of Fine Arts: Emphasis in Digital Art – Metropolitan State College of Denver – 2010

pat

PAT HEATH

 Lead Production 

Graphic Design – Pickens Technical College – 1991

Web Design & Business – Community College of Aurora – 2000

will

WILL HODGES

 Print/Laser Operator 

Associate of Arts: Graphic Design – Barton Community College


Bachelor of Fine Arts: Graphic Design – Fort Hays State University – 2014

LATEST BLOG POSTS

Wam bam creative jam: A Recap of the Adobe Creative Jam

Adobe, Adobe Creative Cloud, Adobe Creative Jam, Creative Jam, Creative, Graphic Design, Design, Motion Graphics, Graphics, Award, Win, Illustrator, Galvanize, Denver, Colorado, Soapoint, Trophy, Designers, Design Competition, Lower Highlands, Wish You Were Here, Good As Gold, Agency Life, Creative Agency, Agency,

Every once and a while, the winds blow to our backs, the stars align and the universe looks upon us with favor.

This was the case for our team last week when we were invited to compete in the Adobe Creative Jam. Completely pumped on the invite, we prepared our forces. Ryan and Drew, two of our very talented graphic designers, volunteered to represent the team. They scoured through previous creative jam prompts, studied their competition and got all their nerdy tech stuff together, more than ready to design their faces off.

The venue itself was impressive. Galvanize, located just off the Platte River in Denver’s Highlands neighborhood, has a beautiful building with the most perfect 4th floor patio around. By the time we arrived, the design teams were already hunkered down in front of their computers, given beer and a theme: Wish you were here.

Although it seemed like the designers were really stressing (as designers often do) about having such a loose theme, we were excited to see what everyone would come up with. The prompt couldn’t have been more perfect in my opinion.

Our team looked like they brought the entire office. They had bling’d out their huge Apple Thunderbolt displays with chrome gold Soapoint die cut stickers and had just about every drawing utensil ever strewn over the table.

Our boys cranking out some magic

Our boys cranking out some magic.

As the design teams sat busy at work, slaving away in front of their various Adobe programs, we were in the main hall enjoying beers, tacos and talks with some very inspiring professionals.

The Made Shop gave an incredible talk on the value of inefficiency in design process.

Andy Burdin told the audience about one of his favorite assignments as a designer and walked us through his design process.

Anh Phan spoke about her professional journey leading to the beautiful display art and event design that occupies her time now days.

Ryan and Drew presenting their final submission

Ryan and Drew presenting their final submission.

After delivering strong presentations explaining each piece, the teams were judged in three categories; Motion Graphics, People’s Choice and Judges’ Choice. Each team’s submission was on point and beautifully unique. Our boys came through with the win in the judges choice category after explaining their piece.

Soapoint submission

In classic Soapoint style, after basking in the glory of our victory, we decided to celebrate. We headed across the street to the Denver Beer Co where we met up with the Creative Jam hosts, Paul and Liz to enjoy a good brew.

Shout out to everyone who showed face at the Creative Jam this year. It was a huge honor to be in the presence of so much talent and we are looking forward to next year! Until then, you know where to find us.

Read the story as Drew tells it here.

Certified: A Word With the World’s Best 3M Installer

3M; Test; 3M Test; Certified; 3M Certified; Preferred; 3M Perferred; Installers; Install; 3M Install; 3M Perferred Installers; 3M Certified Installers; Vehicle Wraps; Vinyl Wraps; Wraps; Vinyl; Denver; Colorado; Creative; Creative Agency; Good As Gold

Recently, we sent one of our teammates to Minneapolis. Since we are all significantly jealous of Ethan’s adventure to the North we are going to quiz the hell out of him. As if he hasn’t been through enough testing already! Read what he has to say.

Why did we fly you to Minneapolis again?

“Soapoint flew me out to Minneapolis to test for my 3M Preferred Installer title. Mike Hornbeck (Soapoint CEO) had received his in 2010 and in Jan we applied for, and received, our 3M Company Certification which allowed us to send one employee out for the 3M test. Mike sent me with the idea of having as many preferred installers on staff as possible.”

Would it be possible for me to cheat on the 3M test?

“No not really, it’s all or nothing. The test is two days and includes a written part (50 question multiple choice) and a physical install part with multiple stations. Teachers come in after you have completed the station in the allotted time and grade your install with a fine tooth comb. They go over every little detail and ding you points for every little thing wrong they are very scrutinous about your work.”

What are you bringing back to the Soapoint team?

“I’m bringing back another 3M Preferred Installer title which by me being on staff will allow Soapoint to be certified by 3M. My preferred title will allow the company to maintain the certified title.”

How much better are you now?

“It was along time coming for me to go out and test. I have wanted to test out at 3M for about six years now. I am currently in my tenth year of installing graphics. Even with many years of learning — what you think is– everything there is to know about installing 3M materials, there is always some new tool or trick that someone shows you. I learned a couple of awesome new tools and install tricks that are definitely part of my arsenal of vehicle wrap knowledge today.”

If Soapoint could have flown you anywhere else in the world where would you have gone?

“Minnesota was the first time I have traveled out of state for work and it was definitely fun to travel representing Soapoint. If I could choose to go anywhere in the world, I think that I would travel somewhere super innovative in the graphics game like Tokyo or Dubai.”

What was the test like?

“I was nervous at first but once we got into the mix of things, it basically became another day at the office for me. Over time the instructor/teachers walk around and look at your work to grade it and deduct points from your overall score by scribing with a big giant red sharpie all over a candidate’s work with -1s . But I Passed and Completed the test in satisfactory time on all stations.”

I’m sure not everyone passes… What would our boss have done to you if you failed?

“No, not everyone passes the test. For instance, in my class there were four of us and only two of us passed the two-day test. Mike jokingly threatened me at first when we had started booking the trip, but before I left he gave me a vote of confidence and told me that I had done graphic installs a lot longer than he had when he took it so I would be fine. He told me to have fun, enjoy myself, meet new contacts, and succeed, so thats what I did and it was a great trip.”

Since Soapoint is one of only a handful of companies in Colorado to have obtained the 3M Certified title, does that make you the best installer in Colorado? Does that make you the best installer in the WORLD?

“There are now ten preferred installers in the state of Colorado, including myself. Those ten 3M perferred installers work at shops that have achieved the 3M Certified title. It takes a 3M preferred installer on staff for the company to even apply. It doesn’t make us the best even though we are definitely one of them. The certification gives our clients the reassurance that they are working with a highly qualified, 3M-trained, graphics company and that they are going to get a product that is 3M guaranteed!”

In summary, we now have two of Colorado’s 10 preferred installers on our team. It does make us the best 3M installer in the world and no, there is no way of cheating on the test… Bummer.

Thanks Ethan for being an absolute install ninja, passing the test with flying colors and returning home to share the glory with the rest of us here at Soapoint! See our listing with UASG here and read more about the what it means to be 3M Certified/Preferred here.

Paying Homage to a Hero

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We are branding wizards here at Soapoint. Our designers and creatives spend time perfecting even the smallest details because we are passionate about creating brands that are as complex as they are gorgeous.

Recently, we re-branded the Soapoint mascot: our van. In classic Soapoint fashion, we wrapped the van in chrome gold. So gold and so chrome that you could literally take a selfie using the reflection (ballin’). For most creative agencies, a gold van would be enough but we just had to take it a step further.

We took inspiration from Ken Block and his epically well done brand, Hoonigan Racing. Just one look at the Hoonigan website and you’ll understand what we’re talking about. No detail is overlooked, everything is dripping with the brand’s unique colors and style. It’s the type of brand that’s got our creative director smiling.

Ken Block is known to be one of the most thrilling rally car racers that has ever lived. He’s driven a handful of iconic cars all branded to perfection. Since he’s Ken Block, he took his rad rally cars one step further by outfitting many of his race cars with one signature neon wheel (ballin’).

To pay homage to a great man and a great brand, we dipped one wheel on our ride in gold. It will never be as fast as Ken’s car but it’s just one more little detail that we can be proud of. Another example of Soapoint going the extra mile. Cheers to Ken and Hoonigan for creating work above and beyond the expected. Here’s to the pursuit of perfection!

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WE ARE PROUD TO BE 3M CERTIFIED GRAPHICS INSTALLERS

What does this mean?

Not only are we committed to 3M installation procedures, we have proven ourselves. Our employees have passed intensive hands-on and written tests, our warehouse has been approved for meeting certain business requirements, and we have the proper liability insurance. Rest easy, we’re pros.

As a member of the UASG, we are dedicated to their high standards for integrity and installation.

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